Neo Group - Driver Delivery App

User Research | User Interface | User Experience

I worked closely with Neo Group as a client to completely overhaul their existing driver delivery mobile app. Given their prominent position as one of the leading food caterers in Singapore, the company required a sturdy and streamlined system to manage multiple buffet orders efficiently every day.

To gain firsthand insights, I conducted extensive site visits with the drivers, delving into their operational processes from food item collection and logistics to traveling to the customer's location, setting up the catering buffet, and handling collection and payment. By identifying the pain points experienced by the drivers while using the previous app, we were able to reevaluate and enhance the app's features.

This led to the development of an improved, user-friendly application with new functionalities including QR-code scanning, easily accessible messaging shortcuts for drivers while on the move, and a more intuitive method to confirm collected food items.

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